Sport Event Management

Activity Details

$400.00
Sports ETA
11/18/2019
2/29/2020
Any time

Contact Information

352-294-1668
352-392-7588
Florida Gym, room 325A
Gainesville, Florida 32603

The UF Department of Sport Management in the College of Health and Human Performance is working in collaboration with Sports ETA to offer a non-credit asynchronous continuous education course in Sport Event Management.

The course will consist of 20 topics/subtopics designed to meet the academic requirements of Sports ETA toward fulfilling the completion of a certification offered by Sports ETA to its members.

Participants will have successfully completed the course when a holistic course assignment on sport event observation is submitted and graded based on pass/fail metrics.

Please read the syllabus for this course. 

The 20 topics/subtopics that will be offered through this asynchronous continuous education course are:

List of topics

  1. Sport Events as Projects
    1. History
    2. Project management
    3. Event management
  2. Sport Event Management: Initiation Stage
    1. Mission statement and smart goals
    2. SWOT analysis and stakeholders
    3. Market segmentation
  3. Sport Event Management: Planning Stage
    1. Organizational structure
    2. Work breakdown structure
    3. Gantt charts
    4. Leadership
    5. Volunteers
  4. Sport Event Management: Execution Stage
    1. Site Plan
    2. Contracts
    3. Insurance
    4. Logistics
    5. Risk Management
    6. Crowd Management
    7. Sustainability
    8. Sponsorship
  5. Sport Event Management: Evaluation